Journal of Applied Social Sciences in Business and Management (JASSBM) is an international, peer-reviewed academic journal that provides a platform for scholars, researchers, and practitioners to explore the intersection of social sciences with business and management. JASSBM focuses on applied research that addresses contemporary challenges in business and management through a social sciences lens, including but not limited to areas such as organizational behavior, human resource management, consumer behavior, social entrepreneurship, business ethics, and corporate social responsibility.

The journal welcomes submissions that provide novel insights, practical applications, and theoretical advancements that contribute to a better understanding of social dynamics in business environments. JASSBM aims to bridge the gap between theory and practice by encouraging interdisciplinary research that informs decision-making and management strategies within both public and private sectors.

Submission Types: The journal accepts original research articles, review papers, case studies, and thought pieces that offer significant contributions to the field.


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Vol. 3 No. 2 (2024): JASSBM Volume 3, Number 2

Published: 2024-09-16

CORPORATE CULTURE DYNAMICS AND CORPORATE STRATEGIC CHOICE BY FLOWER FIRMS IN KENYA

Kaveke K. Jerome, Dr. Deya Jared, Dr. Wamalwa Lucy (Author)

1023-1037

INFLUENCE OF LEADERSHIP STYLES ON EMPLOYEE ENGAGEMENT IN MARSABIT COUNTY KENYA

Fatumzahra Hani Odda , Dr. Nkirina Severina (Author)

281-298

INNOVATIVE STRUCTURE AND PERFORMANCE OF MANUFACTURING SMALL AND MEDIUM ENTERPRISES IN KENYA

Idi Ochieng Juma Masoud, Dr. Jane Omwenga, Dr. Joseph Ndururi, PhD (Author)

1948-1957

INNOVATION STRATEGY AND PERFORMANCE OF MANUFACTURING SMALL AND MEDIUM ENTERPRISES IN KENYA

Idi Ochieng Juma Masoud, Dr. Joseph Ndururi, PhD , Dr. Jane Omwenga, PhD (Author)

1958-1967

TECHNOLOGY INFRASTRUCTURE AND BUSINESS PERFORMANCE OF COMMERCIAL BANKS IN KENYA

Jeremiah Mugambi Ananga, Dr. Samson Nyang’au Pau, Dr. Tobias Mwalili (Author)

1655-1663

PROCUREMENT PLANNING AND PERFORMANCE OF STATE CORPORATIONS IN KISII COUNTY, KENYA

Geofrey Kipchirchir Mutai , Dr. Osoro Anthony (PhD) (Author)

362-376

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